While GCR will bring operational excellence in many ways, GCR must operationalize Life Cycle View analytics and give a clear view of the product and brand investments in congress, meeting, and event activities to very granular details like customer or event investment.
If an organization has a lifecycle view of these investments, it can develop more effective strategies to increase brands’ revenues and adjust life cycle optimization techniques, thus bringing operational excellence and process efficiency.
- Keeps track of all events within scope and supports all mandatory steps in the approval and documentation process
- Flags and keeps trace of new and changed entries for approval
- Provides role-based access control
- Notifies users when (inter)action is needed and keeps track of the status of the event
- Provides alerts if mandatory steps and filing are incomplete
Generate Commercial Insights
GCR operationalizes your SMM strategy to clearly visualize the outcomes in real-time and support executive leadership teams to make sound business decisions related to brand investments, customer engagement, lifecycle optimization and compliance risk mitigation strategies.
- Aligns output with strategic objectives
- Provides access to a real-time central repository, offering a consolidated view of all company-wide activities and engagements, for all stakeholders
- Ensures completeness of data captured, supported by documented audit trail
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Dashboard Analytics and Reporting
The impact of GCR on various domains reflects how the GCR solution works as a missing link, bringing operational efficiency and new insights by automating processes into real-time reports. Gone are the days of manually aggregating data from multiple sources.
GCR provides you insightful dashboards to quickly evaluate project status and ensure completeness of data captured, supported by a documented audit trail. Granular details on SMM spend information can provide valuable inputs in terms of per-participant spend, investments made, or benchmark data.
This can all be done through our seamless GCR integration option available with existing systems that enrich your current processes’ outcomes.
- Operationalizes life cycle view analytics
- Supports reporting on individual events to stakeholders, but also consolidated reporting on selections of multiple or all projects to provide meaningful statistics for decision-makers and monitoring processes
- Generates insights into new information, thus unlocking insights hidden in existing databases